by parthans | Dec 11, 2014 | parthans
STRATEGY – To understand the marketing and communication objectives of the brand; to devise a strategy that achieves this objective, essentially reaching out to the proposed target audience | – The fee for this service is dependent on our conversation. My...
by parthans | Oct 26, 2014 | Consumer Tech, Mobile
When I first heard that XOLO were launching here in Dubai, I thought, there was no way in hell they will survive here. This market has too much happening and with so many options available even at the entry – mid level price range, it had a tough race. Well,...
by parthans | Jul 1, 2014 | Consumer Tech, Mobile, Non-Mobile
So, once in a while, I go over to meet with Loy Machedo and we generally discuss some products that I have with me just so we can review them and provide some insight from a consumer point of view (read: Loy) and the point of view of someone who has used tech a lot...